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Personnel Development & Recruitment

The franchise industry is as diverse as it is demanding. That's why absolute specialists are needed in sales and management positions. Such experts are in high demand within the industry and not easy to find. When recruiting, potential new colleagues also have high expectations of you as an employer these days. As a result, simply advertising your job offer is rarely enough to get your dream candidate to apply. Even the much-vaunted football table or fruit baskets are no longer enough to make you stand out as a unique and innovative employer.

Due to the shortage of skilled workers and the high demands within franchising, your company always needs a holistically conceived personnel concept. Anything else is a risk: a personnel bottleneck or a personnel decision that has not been thought through can cause even healthy companies to falter. Long-term planning and regular review are therefore essential for future-oriented personnel development. A serious employee survey and a positive feedback culture among your employees, but also among your franchise partners, can provide very valuable information in this regard. With active implementation and constructive feedback, you can kill two birds with one stone. Possible personnel bottlenecks and other sources of dissatisfaction can be identified, while the satisfaction rate among your franchise partners and employees increases. Active implementation and long-term transparent communication are the keys to success here.

In addition to correctly identifying your personnel requirements, the main issues during the recruitment process are speed and quality. An application should not be left lying around for too long, because a delayed response gives your potential new employee the impression that you are not interested in him or her. Therefore, you should respond promptly and in a binding manner. If you do not manage to convince your applicants of your company and structures from the outset, it will be difficult to attract suitable professionals to your franchise headquarters.

It helps you as an employer and your employees to standardize certain processes throughout your entire recruitment process.

Please bear in mind: The franchisees you have affiliated with also expect to find sufficient and well-trained specialist staff at the headquarters to make their daily work at their locations easier and enable them to successfully concentrate on their core tasks. If this is not sufficiently guaranteed, you will quickly lack the right arguments to improve the satisfaction of your franchise partners again. As a franchisor, you have to set an example here and are constantly being reviewed.

The expansion of your system is also largely dependent on a healthy employee structure, harmonious teamwork and motivated sales. Your employees are the central factor in the development of your corporate culture and thus contribute significantly to the success of your franchise system. A successful franchise system can only produce consistent quality and growth over the long term if it continuously invests in personnel development and recruitment.

I would be happy to support your company in your long-term personnel planning. Likewise, short-term vacancies can be filled with my support. The range of services extends from classic consulting to outsourcing your application process and to active and neutral personnel searches.

I would also be happy to support you in other areas of franchising, such as
Gründung, System-Check, Expansion, Management, Kommunikation.

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